Revenue per client
Increase salon retail sales with smart cross-sell ✨
Pair products to services and time the offer so clients buy before they leave.
The problem ✨
Retail feels like an afterthought; stylists forget to recommend, and clients leave without the products that keep results fresh.
Why it happens 😓
- No mapped product per service, so recommendations are ad-hoc.
- Offers happen at checkout when clients are rushed.
- No post-visit reminder to reorder when they run low.
The playbook ✨
- Map product to service: Color → color-safe shampoo + mask; Blowout → heat protectant.
- Pre-checkout push: 10 minutes before service ends: “Want your stylist’s recommended kit ready at checkout?”
- One-tap add: In-app add-on with price shown; pick up at the desk—no extra swipe.
- Reorder reminder: Push at typical depletion (30–45 days) with one-tap reorder.
What to measure ✨
- Retail per client ticket.
- Attach rate per service.
- Reorder rate at 30–45 days.